Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference
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Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference
Naresh K. Malhotra (eds.)…
Proceedings of the 1995 Academy of Marketing Science (AMS) Annual Conference
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Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference
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Behavioral marketing : delivering personalized experiences at scale
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The Financial Services Marketing Handbook: Tactics and Techniques that Produce Results, Second Edition
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The Financial Services Marketing Handbook: Tactics and Techniques that Produce Results, Second Edition
Evelyn Ehrlich, Duke Fanelli(auth.)…
Marketing scales handbook : multi-item measures for consumer insight research. Volume 7
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Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force
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